Apple Unveils “iPhone Pocket”: The Stylish New Way to Wear Your iPhone in 2025

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iPhone Pocket

iPhone Pocket – Where Fashion Meets Technology

The iPhone Pocket is made of 3D-knitted material in Japan by MIYAKE Design Studio and the Industrial Design team at Apple. Based on the concept of “a piece of cloth,” it integrates technology, design, and crafts. Its ribbed, cut-and-sewn open texture takes inspiration from MIYAKE’s signature pleated fashion and is both beautiful and practical.

Unlike typical cases, it contain iPhone Pocket completely yet partially exposes the device’s screen through its stretchy fabric. It’s lightweight, has several styling possibilities — as a tote, looped through the handles of another bag or crossbody and down — and is perfect for anyone with a contemporary lifestyle who fuses fashion with mobility.

Availability, Pricing, and Color Options

The iPhone Pocket is vailable November 14, 2025 in select Apple Stores and online worldwide. It will come in two strap options short strap and long strap, for varying carry preferences.

Short strap version: Available in eight bright colors — Lemon, Mandarin, Purple, Pink, Peacock, Sapphire, Cinnamon and Black — $149.95.

Long strapFlavor: Sapphire/Cinnamon/BlackPrice : $ 229.95Color : 3 types of colors (Sapphire, cinnamon, and black)

Customers will get assistance from Apple Store experts to find the best iPhone Pocket for their iPhone model and personal style.

The iPhone Pocket is more than just an accessory, it’s a piece of wearable tech that is nothing but fashionable, functional and unique. With this release, Apple and ISSEY MIYAKE’s second collaboration demonstrate that style and innovation can work in perfect harmony — offering the world a new, elegant option to carry their iPhone.

Read Also: Tim Cook 2025: 10 Unbelievable Lessons Behind Apple’s Silent Revolution

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